Outperform Competitors. Grow Revenue.

With expertise building and transforming businesses from $1M to $9B, we can help.

Deep Expertise Spanning Strategy, GTM & Execution

Clear Strategy: Don’t follow the herd. You win by defining the space in which you compete, and owning it.

Pricing for Growth: Don’t leave margin on the table, nor deter customers without a clear Good / Better / Best.

Go-to-Market: Build a robust GTM. Everything aligns to serve customers and outpace your competitors.

Tight Execution: Eliminate confusion. Get everyone moving in the same direction. At high speed.

Compelling Value Proposition: Make sure your customers understand how you’ll solve their problems.

Eliminating Barriers: Find and remove barriers such as bureaucracy, slow decision-making, risk-averse leadership.

KPIs are shattered when teams are at Full Energy.

That requires a different kind of Leadership.

Real Experience. Not An Author.

Through over 20 wears in Fortune 100 Leadership, I built a reputation for solving real business problems as an operator. Theory and practice are two different things.

At Intel, I led the $9 Billion Global Gaming & Consumer Business, where I turned decline into double-digit growth, built an all-star team and outperformed competitors in market - in some cases by a 10:1 margin.

I founded Blue Iris Consulting to help clients solve their toughest business problems, with a special focus on Strategy, Leadership, Go-to-Market and Pricing.

Drawing upon my own experience and hundreds of interviews with senior leaders, I break down problems into first principles to determine a resolution path.

I don’t believe in narrowly exceeding KPIs. I create action to smash through them. I’d love to help you do the same.

Here’s what others are saying about Blue Iris Consulting…

  • Simon drove revenue, share and innovation objectives beyond all expectations.... and challenged the teams to think BIG.

    - Global Product VP

  • Simon has a unique ability to unite marketing and sales teams around a shared vision and strategy.

    - Chief Marketing Officer

  • Simon accelerated global business outcomes across revenue, market segment share, and marketing objectives.

    - GM, Marketing & Business Planning

  • His ability to challenge conventional wisdom and break through barriers sets him apart

    - Retail Senior Director

  • Simon helped me think outside the box when building new opportunities, reminding me of my superpowers

    - Customer Innoaation Leader, SasS

  • Simon's impact is rooted in his instinct for opportunity and contagious Energy

    - CMO, Global Tech Company